The Adanola Black Friday sale launches today - here's what, as Health Editor, I own and recommend

Athleisurewear brand Adanola (opens in new tab)has amassed a cult-like following over the past few years - so yep, it's fair to say I'm eagerly anticipating the Adanola Black Friday sale, which lands today (check out everything currently on offer, here (opens in new tab)).

As a Health Editor who's run eight marathons, I was a little skeptical of the spaghetti strap bras and aesthetically-pleasing kit to begin with. Sure, they look beautiful for brunch, but do they actually survive when sweat tested?

Short answer: they do. I've worn the Tank Bra and Ultimate Leggings on long runs, to the gym, and to Pilates, to brunch, to run errands, and to work. Not just any run, either - I wore Adanola kit on one of my 20-mile training runs pre-Chicago Marathon this summer and felt supported and sweat-wicked for the entire three hours.

Safe to say, then, that I'm a fan, and advise investing in a couple of items this Black Friday (opens in new tab) if you want kit that'll not only support you, but last the test of time, too.

Last year saw the brand hit record-high sales over the BF weekend. Not sure which items are best to invest in? I own the ten items below and wear them at least once or twice a week. My personal favourites are the Ultimate Leggings and Tank Bra in coffee (they're bestsellers for a reason).

The brand just dropped prices on their own site, and you can also get up to 40% off at END Clothing (opens in new tab), too. Scroll to shop my top sale buys now.
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When does the Adanola Black Friday sale start?

Good question. The brand has let us know that they'll be discounting items from Friday 25th November until Monday 28th (that's today, FYI).

That means you've got four whole days to invest in some new kit.

How big are the Adanola Black Friday discounts?

While this year's savings are still tbc, a little research revealed that in previous years, they've discounted items by up to 65%.